More than a tweet, less than a blog.


I'm Gustav von Sydow. I live in Stockholm and I'm the founder of Burt, a software company that makes it dead easy for marketers to test, track and personalize their online advertising.

I also tweet every now and then.

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…you just have to rethink what “search” really means. Last night Jobs said he had no interest in search. I am quite certain what he meant is he has no interest in HTML, “traditional” search. But think about what search really is, and I am certain, Apple will be in the search business.

Of Course Apple Is Going to Do Search. - John Battelle’s Searchblog

Rafer sez:
Nope. He also wasn’t interesting in tablets, remember? It’s just yet another remark that means, “don’t you know I deny exactly what we are building now?” It’s HTML5-specific web search — and he’s already got the ads for it.

(via rafer)