More than a tweet, less than a blog.


I'm Gustav von Sydow. I live in Stockholm and I'm the founder of Burt, a software company that makes it dead easy for marketers to test, track and personalize their online advertising.

I also tweet every now and then.

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A great example of the camera’s potential to push mainstream interaction even further, beyond touch. Will be really interesting to see what combinations of tracking eye, facial expressions, head movements, hand gestures and touch that we’ll end up find intuitive.

Naturally, being a big proponent of direct observation as opposed to surveys and focus group, my mind completely explodes when considering about the advertising analytical potential of this data set :)

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To me they prove that the iPhone’s screen is still too small to really enjoy a standard browser experience. So users pay to avoid the navigation tax that browser use on the iPhone incurs.
Scott Rosenberg on iPad+content+money.
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Another interesting example of attaching motion to still images. Maybe tablets will be a turning point for immersive multimedia full page experiences - à la advertising “campaign sites”?